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Legal Compliance

Cookie Policy

This Cookie Policy explains how cookies, tracking technologies, pixels, SDKs, scripts, APIs, analytics systems, and similar technologies are used across all SYR Mediaworks brands, platforms, applications, campaigns, and digital services.

Effective Date: 07 May 2026
Last Updated: 07 May 2026

1. INTRODUCTION

This Cookie Policy (“Policy”) explains how SYR Mediaworks Private Limited (“Company”, “SYR”, “we”, “our”, “us”) uses cookies, SDKs, tracking pixels, APIs, tags, local storage technologies, scripts, advertising identifiers, browser technologies, analytics systems, and similar technologies across all websites, applications, software, dashboards, platforms, campaigns, affiliate systems, cashback systems, SaaS tools, APIs, and digital services operated, managed, marketed, licensed, or owned by us.

By accessing or using any SYR Mediaworks services, platforms, applications, websites, tools, or digital properties, users consent to the use of cookies and related technologies in accordance with this Policy unless restricted by applicable law.


2. APPLICABILITY

This Cookie Policy applies to all current and future brands, products, services, websites, mobile applications, systems, campaigns, dashboards, APIs, software tools, white-label systems, partner platforms, affiliate properties, and digital assets operated or managed by SYR Mediaworks Private Limited including but not limited to:

  • Digital Marketing Services
  • Advertising Services
  • Media Buying Services
  • Lead Generation Services
  • Affiliate Marketing Platforms
  • Cashback Platforms
  • Mobile Applications
  • Websites and Landing Pages
  • SaaS Tools and Dashboards
  • CRM Systems
  • Influencer Marketing Campaigns
  • Automation Tools
  • AI-Powered Services
  • Client Servicing Systems
  • Recruitment Portals
  • Analytics and Reporting Systems
  • E-commerce Integrations
  • Performance Marketing Systems
  • API and Software Integrations
  • Social Media Operations
  • Consulting and Agency Operations

3. WHAT ARE COOKIES?

Cookies are small text files, browser identifiers, local storage objects, scripts, tracking technologies, or software components stored on devices when users access websites, applications, software systems, advertisements, APIs, or online platforms.

Cookies and similar technologies help systems recognize users, remember preferences, improve security, measure performance, analyze traffic, personalize experiences, enable tracking, and optimize services.


4. TYPES OF COOKIES & TRACKING TECHNOLOGIES WE USE

A. Essential Cookies

These cookies are necessary for core platform functionality and security.

  • User authentication
  • Login sessions
  • Account security
  • Platform stability
  • Fraud prevention
  • System administration
  • Network management

B. Performance & Analytics Cookies

These technologies help us understand usage patterns and optimize services.

  • Traffic measurement
  • Visitor analytics
  • Session duration analysis
  • User interaction tracking
  • Heatmaps and behavior analytics
  • Campaign performance analysis
  • Conversion tracking

C. Advertising & Remarketing Cookies

These technologies may be used for advertising delivery, audience targeting, and remarketing purposes.

  • Ad personalization
  • Audience segmentation
  • Behavioral advertising
  • Remarketing campaigns
  • Advertising attribution
  • Conversion optimization
  • Cross-platform advertising measurement

D. Affiliate & Cashback Tracking Technologies

Affiliate systems and cashback systems may rely on cookies and tracking technologies to validate transactions and commissions.

  • Affiliate IDs
  • Transaction tracking
  • Referral attribution
  • Merchant validation systems
  • Cashback eligibility tracking
  • Commission verification systems

E. Functional Cookies

These cookies help improve personalization and usability.

  • Language preferences
  • User settings
  • Dashboard customization
  • Theme preferences
  • Saved configurations
  • Feature preferences

5. THIRD-PARTY COOKIES & TECHNOLOGIES

We may use third-party technologies and integrations including but not limited to:

  • Google
  • Meta
  • LinkedIn
  • TikTok
  • Microsoft
  • Cloudflare
  • Affiliate Networks
  • Advertising Exchanges
  • CRM Platforms
  • Analytics Providers
  • AI & Automation Providers
  • Payment Gateways
  • Merchant Systems
  • Social Media Platforms

Such third parties may independently collect, process, or store data in accordance with their own privacy and cookie policies.

We are not responsible for third-party tracking technologies beyond our reasonable control.


6. DATA COLLECTED THROUGH COOKIES

Tracking technologies may collect information including but not limited to:

  • IP addresses
  • Browser information
  • Device identifiers
  • Operating systems
  • Session information
  • Clickstream data
  • Traffic sources
  • Ad interaction data
  • Campaign engagement metrics
  • Referral information
  • Search behavior
  • Usage activity
  • Location approximations
  • Technical diagnostics

7. PURPOSES OF USING COOKIES

Cookies and related technologies may be used for:

  • Authentication and account verification
  • Security monitoring
  • Fraud prevention
  • Campaign tracking
  • Advertising optimization
  • Affiliate tracking
  • Cashback validation
  • Performance analytics
  • Operational analytics
  • Service personalization
  • AI system optimization
  • Automation workflows
  • Technical troubleshooting
  • CRM integration
  • User experience enhancement
  • Legal compliance and risk management

8. COOKIE CONSENT

Where required under applicable laws, users may be presented with cookie consent banners, notices, or preference management systems.

By continuing to use our platforms after receiving such notices, users may be deemed to have consented to the use of cookies and related technologies where legally permitted.

Users may withdraw or modify consent preferences through browser settings or platform controls where available.


9. MANAGING COOKIES

Users may manage, block, delete, or disable cookies through:

  • Browser settings
  • Device privacy controls
  • Advertising preference tools
  • Third-party opt-out mechanisms
  • Cookie management tools

Disabling certain cookies may impact functionality, authentication, tracking accuracy, personalization, affiliate systems, cashback systems, reporting systems, and user experience.


10. AFFILIATE & CASHBACK TRACKING LIMITATIONS

Affiliate systems and cashback systems may rely heavily on tracking technologies.

  • Tracking may fail due to browser restrictions, VPN usage, ad blockers, anti-tracking tools, device settings, cookie deletion, or technical interruptions.
  • Cashback eligibility and affiliate commissions may depend on successful tracking and merchant validation.
  • We do not guarantee successful tracking, cashback confirmation, or commission approvals.

11. AI, ANALYTICS & AUTOMATION

We may use AI systems, machine learning technologies, automation systems, and advanced analytics platforms that utilize tracking technologies for:

  • Behavior analysis
  • Campaign optimization
  • Fraud detection
  • Predictive analytics
  • Audience segmentation
  • Reporting systems
  • Workflow automation
  • Performance forecasting

12. DATA SECURITY

We implement commercially reasonable security practices designed to protect cookie-related data and tracking systems.

  • Access controls
  • Encryption measures
  • Fraud monitoring systems
  • Cloud security controls
  • Authentication systems
  • Operational monitoring

No electronic storage or internet-based system can guarantee absolute security.


13. COMPLIANCE WITH INDIAN LAWS

This Cookie Policy is intended to operate in accordance with applicable Indian laws and regulatory requirements including but not limited to:

  • Digital Personal Data Protection Act, 2023
  • Information Technology Act, 2000
  • Consumer Protection Act, 2019
  • Applicable cybersecurity and advertising regulations
  • Applicable platform and merchant compliance requirements

14. INTERNATIONAL DATA TRANSFERS

Certain tracking systems, analytics providers, advertising platforms, cloud providers, affiliate networks, and technical vendors may process data outside India.

By using our services, users acknowledge and consent to such international data transfers subject to applicable safeguards.


15. POLICY CHANGES

We reserve the right to modify, revise, update, replace, or discontinue this Cookie Policy at any time without prior notice.

Updated versions become effective immediately upon publication unless otherwise stated.


16. CONTACT INFORMATION

For privacy-related concerns, cookie preferences, compliance issues, legal notices, or technical questions:

SYR Mediaworks Private Limited
📧 Email: business@syr.co.in


17. ACKNOWLEDGEMENT

By accessing or using SYR Mediaworks websites, applications, systems, software, campaigns, affiliate systems, cashback platforms, APIs, dashboards, tools, or digital services, users acknowledge that they:

  • Have read this Cookie Policy
  • Understand the contents of this Policy
  • Consent to the use of cookies and tracking technologies where legally permitted
  • Understand tracking limitations associated with affiliate and cashback systems